Essendi (ex AccorInvest): Empowering your teams in your transition
Essendi (formerly AccorInvest) is an investor, owner and operator of a portfolio of more than 700 hotels in 25 countries. Since 2022, the company has been deploying a social commitment program alongside Komeet, to give substance to its CSR strategy and involve its international teams in a dynamic of solidarity.
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25,000 employees
25 countries, 700+ hotels
Hospitality (owner, investor, operator)
From strategy to action: raising awareness and involving employees on company CSR issues
In 2020, Essendi (ex AccorInvest) is structuring its CSR strategy. Very quickly, a conviction emerged: to embody this transition, teams must be involved. A consulting firm supports the definition of this strategy, then Alicia Goya is recruited as ESG/CSR Manager to deploy the entire CSR policy within the group, conduct an inventory and consolidate internal data.
Then, a strong choice is made: start with employee commitment to raise awareness of CSR issues and give life to the strategy. In 2022, the partnership with Komeet starts with a clear target: the 1,000 employees at the head office in 25 countries. Objective? From theory to action, by involving employees in solidarity missions: making commitment a pillar of corporate culture.
Employee engagement at the heart of corporate culture
A structured engagement program supported by governance
- Several committees allow management to be involved in the group's commitment process (within the Board of Directors, the Executive Council and hotel managers)
- 1 day per year is offered to each employee to engage in an association, during their working time
- 20+ ambassadors are mobilized in the 25 countries where the program is implemented and partnerships with local associations are established.
Unifying Moments of Commitment to Multiply the Impact
- 4 Highlights per year are organized in each country: key moments to create collective momentum around an important theme for the company.
- An “ESG Challenge” takes place every year to bring teams together around ESG issues.
- Webinars and awareness-raising challenges are offered regularly by Komeet and available online on the platform.
Active communication around the engagement process
- Communication kits and tools are available to disseminate the engagement process
- A monthly newsletter is sent to talk about employee engagement topics
- A channel dedicated to team engagement has been created on Teams to facilitate the sharing of information
Retours d'expérience
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“We have created a culture in which everyone is aware of ESG issues and is empowered to take them into account in their business practices. ESG goes far beyond my team and is reflected in all of our practices.”
- Alicia Goya,
ESG/CSR Manager
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